May 29th; Dutch retail opportunities for plant protein innovations
Verken uw kansen in de Nederlandse retail. Voor TPC lid bedrijven met plantaardige innovatieve food producten geschikt voor retail.
Organisatie; TPC i.s.m. Brabantse Ontwikkelings Maatschappij (BOM).
Rethink Protein Challenge
ReThink Protein is an international competition for individual students, student teams and student start-ups. As a participant you are challenged to come up with a business idea or prototype that is healthy, affordable and sustainable in the field of protein (transition).
TPC organized a masterclass during the kickoff for students. Besides, TPC is jury and coach for student companies developing new prototypes the field of new ingredients or technologies applicable for business. June 27th the winning team will be announced. They will be invited to battle with the best students from the other Technical Universities in the Netherlands in the ‘Dutch 4TU Impact Finals’.
The Protein Cluster organizes webinars, business acceleration sessions, thematic events on e.g. legal, upscaling and positioning, summits and one-on-one experts sessions. If you want to join, let us know and we will share the possibilities.
Plant Protein Events for Members
Innovation Performance Contract (IPC) ‘Transition to Plant Proteins’
The Protein Cluster clustered 13 Dutch SME’s with innovative plant protein ingredients, concepts and technologies. In a two year period, they will work on vegan ice-cream, spreads, sausages etc. based on seaweed, hemp, (Dutch grown) soy and other protein sources.
TPC meets the Green Investors
What do investors in area of protein transition seek (products, ingredients, applications). Investors from New Crop Capital.(USA), Plantbase and Startlife share their vision on the climate for investors in the plant based food industry on April 18th at Foodvalley NL’s office in Wageningen.
Plant protein missions Germany
March: Trend tour + Proveg New Food conference
Visits to ProVeg Head office, Veganz vegan retail chain in Berlin and the ProVeg New Food Conference on “Plant-based Proteins” and “Cell Based Proteins”.
This Trend Trip is organized from GO4EXPORT (Dutch) email@example.com
Acceleration session: Fava beans
On Wednesday the 12th of December, The Protein Cluster organized it’s second acceleration session, this time together with the “Veldbonen keten praktijk innovatie project” (in English the “Fava beans practice chain innovation project”). During this meeting, the central question was how to bring fava beans back on the market, both for food and feed applications, in the Netherlands. It was discussed how the various initiatives that already exist in this area can reinforce each other, and an overview of the different stakeholders in the entire chain was made.
This Fava bean project is led by Jolijn Zwart van-Kessel from ZwartvanKessel Advies and is supported by the Dutch province of Overijssel. Five companies, covering the entire fava bean chain, are involved in this project: Agricultural company De Kortenhof, AgruniekRijnvallei, Frank Food Products, Bobeldijk Food Group and bakery Fuite.
At the end of the session it was concluded that one of the main setbacks for commercializing fava beans as a source of plant-based protein is consumer awareness. The fava bean is known under a lot of different names in The Netherlands, like fava boon, faba boon and veldboon, which leads to a lot of confusion. Besides, most Dutch consumers are not aware of the fact that fava beans are an excellent source of proteins, can be used as a main ingredient in meat alternatives due to its positive characteristics like color and taste, and can be grown very well in The Netherlands (in contrast to for example soy beans).
The group of fava bean experts is planning on continuing their work together to bring the fava bean back to the Dutch market. To be continued!
Foodvalley Summit: Proteins of the Future
Foodvalley NL and The Protein Cluster organized The Proteins of the Future Summit on the 10th of October, the Dutch National Sustainability Day. The most important take-away from this event: a serious business has turned into serious business, this is the era of ‘plantification’. Restoring the protein balance has moved up a gear, a success which we have all contributed to. As an entrepreneur, NGO, policy maker, investor, student and of course, as a consumer. We hope the shared insights, new contacts, innovative products and concepts in Ede inspire you to keep on working on a future proof protein consumption and production.
A couple of days before the Summit Vivera introduced a vegan quarter pounder. Gert Jan Gombert, Chief Commercial Officer of Vivera and keynote speaker during the summit: “The new Veggie Quarter Pounder was launched last week in Sainsbury’s and the reactions were very good. It is the first raw burger on the market in retail in Europe and it looks exactly like an Aberdeen beef burger.”
After his presentation, Gombert offered the new Veggie Quarter Pounder to Isabel Boerdam, initiator of the Dutch Week Without Meat and to moderator Jeroen Willemsen, who were both positive about the new product. The participants of the Summit could also taste the new innovative product.
Want to know more? Read the full article about the summit, including interviews with a few of the speakers, on foodvalleyupdate.com.
Co-creation session: Business opportunities in Germany
On the 12th of July The Protein Cluster organized it’s first co-creation session. These are open, interactive sessions where experts and entrepreneurs can share their knowledge and insights about a certain topic. The topic of this first session was Business Opportunities in Germany, with a focus on plant-based ingredients and food products. The session was open for all entrepreneurs with an interest in the German market.
There are great opportunities in Germany for innovative ingredients, semi-finished products and end-products based on green proteins. At the moment, the German market is often difficult to reach for Dutch entrepreneurs. The goal of this session was to jointly investigate how we can bring Germany and the Netherlands closer together, and where the opportunities lie. Discussed topics were for example: trends and facts of the German market, business regulations of the German government to stimulate the protein transition, failure and success stories from practice, and possibilities for cooperation with German partners.
Jochem Wolthuis, an expert in the German market and business opportunities from Duitsland Desk, gave an inspiring presentation based on his knowledge and expertise. The participants had different levels of experience with doing business in Germany, and could share their tips and experienced struggles. It was overall a very successful meeting.
This acceleration session was made possible by The Protein Cluster and Oost NL as part of GO4EXPORT, an incentive program for export, supported by the province of Overijssel and Gelderland.
Acceleration session: Rapeseed protein
On the 3th of July the TPC members were welcome to participate in the first acceleration session. The topic of this session was rapeseed protein and was hosted by Colzaco, a rapeseed association for East Holland.
The purpose of the Acceleration Session concept of The Protein Cluster is to accelerate introduction of new plant-protein ingredients and products. On the topic of rapeseed protein, this required the necessary creativity and practical thinking power.
Nowadays, rapeseed is primarily grown for the production of animal feed, edible vegetable oils, and biodiesel. The ‘presscake’ that remains after processing the seeds, can be used as a protein- and fiber-rich component in animal feeds, and can be further processed to produce even more oil, which can be used as bio fuel. The straw residues from cropping are a popular groundcover in stables.
The aim of this session about rapeseed protein was to discuss, with a select group of experts and entrepreneurs from various parts of the product chain, if and how it is possible to value the high-quality rapeseed protein from the presscake. An opportunity that has long been under the attention of science and companies.
The session was a great success and some interesting ideas about processing techniques and possible food ingredients and end-products based on the high-protein rapeseed presscake were discussed. The participating companies are now working together to further investigate the possible opportunities. More results will follow!
Funded Cluster Projects
The Protein Cluster initiates and coordinates national and international co-funded projects on sustainable protein.
IPC Transition to Plant Proteins
National Chain project on Faba Beans. Example Faba Beans.
EU Interreg Project GP4ALL (in submission)