The Protein Cluster (TPC) assists SME’s in expanding their business in the plant-based protein domain. In recent months, TPC promoted plant-protein innovations of its members in Italy (Seeds & Chips), Belgium (Feeding the Foodture) and Germany (The Protein Transition in Progress). TPC sees a rapid growth in both young and established companies approaching the cluster to profit from its network, impact-driven approach and knowledge.
Mark Laponder, Commercial director of Green Meat Products BV: ‘We facilitate people in consuming more ‘green’, ie plant-based ‘meat’. The Protein Cluster helped us to refine our company strategy, providing contacts on certification. In August we will present our new product – by serving 4,000 Vegan Doner Kebab sandwiches – at the start of the academic year of the University of Delft. With the support of TPC and its media-contacts, this will be an event with impact.’
We are proud to report that already in its first year, TPC activities result in new product introductions. No less than 5 new plant-protein concepts were developed in the first half year of the TPC-initiated Innovation Performance Contract (IPC) ‘Transition to Plant Proteins’. One of which is a great tasting and unique seaweed-spread, introduced by TPC member Atlantica/The European Seaweed Company.
Joint efforts of TPC members Bobeldijk Food Group, Duplaco, It’s Greenish and GreenFood50 resulted in the introduction of the worlds first Algae Quinoa Burger at Dutch biggest retailer AH.